Image: NY Times

Barbara Kruger Claps Back At Supreme With Her Own MetroCard

Please adjust your clout goggles real quick because this isn’t a restock of Supreme MetroCards. Instead, this is the MTA teaming up with the renowned conceptual artist Barbara Kruger, whose style was notoriously jacked by one of the biggest streetwear brands of all time.

The MTA is set to release 50,000 MetroCards featuring questions Kruger has brought up in her pieces over the years. One card asks “Who is healed? Who is housed? Who is silent? Who speaks?” and another asks “Whose hopes? Whose fears? Whose justice? Whose values?” The cards will drop this Wednesday and be randomly stocked at vending machines at Queensboro Plaza, East Broadway, the B/C station at 116th Street and at Broadway-Lafayette Street.

Kruger’s surprise MetroCard collab is part of the artist’s commissioned projects for Performa 17, a biennial city-wide arts event. Kruger’s participation in Performa 17 is the artist’s first major project in New York in eight years. She is set to take over Manhattan with a billboard on 17th St. and 10th Ave, artwork at a Skatepark under the Manhattan Bridge and on fully covered school buses throughout the city.

It honestly does not seem coincidental that Kruger’s would make her own MetroCard and position her art up in one of New York’s biggest skater hubs. More like a way of subtly flipping off Supreme for stealing her aesthetic all these years. Kruger’s work is powerfully feminist and highly critical of the consumerism that brands like Supreme push daily. After all she did call them “a ridiculous clusterfuck of totally uncool jokers” a few years back when they tried to sue another designer for biting the style they bit from her.

Whatever her intentions this Wednesday will definitely be an interesting one in the New York City transit system. Although it isn’t a Supreme MetroCard, it looks enough like one to create some street entrepreneurship—and massive lines at MetroCard vending machines citywide. Don’t say we didn’t warn you in advance.


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